Are You ready for CRM?

CRM is more than just an IT project , it requires a change of the organisational culture and a transition process towards "customer-centricity". I can't remember where I read that "CRM is a business methodology and strategy that has many objectives, and means different things to different organisations, each one of them would have its own objectives from CRM."

But I could not agree more with the above statement Read More...

What the "Online Marketing agencies" Don't want you to know!

As I was reading articles about the online marketing world I saw an excellent site & book written by Andrew Goodman about Google adwords optimisation. Google AdWords is the largest advertising opportunity on the Internet today, bar none. Some would even tell you that: "If you don’t show up on Google, you don’t exist" Click Here! for more information on this interesting book.

Well! I know that I share this same name with a few more people one of them is a prominent Caricature & Cartoon Artist! But  here I can only tell you about myself!
I am a Certified Consultant & Trainer with more than 15 years of professional experience. I have worked in different jobs around the UK and the Middle East .I have acquired International Knowledge & Expertise and added the "regional flavour." I have gained the understanding of the Middle East business and personal cultures.
I believe that life is the best teacher , but you still need to "show that you know!"
I hold many professionally recognised IT and business certifications as well as Academic degrees from the USA , UK and Egypt.

Over the years my focus has been to provide my clients with means of maximising their return on investment, by helping them look outwards and focus on technology as a tool that aids business objectives rather than a goal on its own.
I have helped many clients to create the "Learning Organization" by enhancing their staff competencies, tweaking or reengineering their processes and deploying technology that provides knowledge sharing & management. I have also assisted other companies to manage & maximise their human resources efficiency & deliver better quality of service for a higher level of customer satisfaction.

It was not an easy task to balance between Technical skills and People skills But I have worked in Consulting: "IT Networking & Security , Web Mastering , CRM, e-Commerce & e-Business , Customer Services & Support , e-Marketing , Training & Development, learning solutions" I have also worked as Project Manager , Product Manager , Marketing Advisor ,IT Trainer , Management Trainer , Sales , Marketing & Customer Service Trainer , IT Manager , Team Leader and finally reached "Executive Director!" More about Amr...

Amr periodically writes articles in IT management ,HR , customer services ...
you can read or download some of these Articles Here